Taylor Swift debuts “Opalite” music video with retro infomercial twist and streaming first strategy
SUMMARY Taylor Swift has released the music video for “Opalite,” the latest single from her album The Life of a Showgirl, unveiling a Nineties inspired infomercial narrative while continuing an unconventional streaming first rollout that underscores shifting power dynamics in the global music industry. The “Opalite” video arrived this week on Spotify and Apple Music, … Read more


